BEST PRACTICES FOR MANAGING AN AFFILIATE PROGRAM WITH PERFORMANCE MARKETING SOFTWARE


The Role Of A/B Testing In Performance Marketing

How Artificial Intelligence Improves Ad TargetingAn advertising project's effectiveness depends upon where the advertisements are positioned. Managing brand safety and positioning, in addition to making certain that the ad isn't displayed beside unfavorable or non-factual web content, are critical for the success of any retargeting technique.

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